Embark on the harmonious journey of ProAudio.com, a Fort Worth, Texas-based distributor, and reseller founded in 1971. Formerly known as Crouse-Kimzey Company, ProAudio.com has evolved into a trusted supplier for over 400 professional audio, video, lighting, and broadcast equipment lines. With a clientele spanning all 50 U.S. states and internationally, their expertise caters to businesses, individuals, churches, schools, and contractors.
BigCommerce Development Services
BigCommerce Development:
Custom templates and webpages were created for Home, Category, Product, My Account, Contact Us, and About Us sections, ensuring a cohesive and visually appealing representation throughout the site. Complex logic on product pages for availability, a custom Brands page for easy brand searches, and a custom mobile-navigation system were implemented to facilitate easy browsing.
BigCommerce Integrations:
Integrated third-party applications and services, including Cloudfare, Facebook Pixel, Google Ads, Google Analytics, MailChimp, Open Graph, and React.js, to enhance functionality and streamline operations.
BigCommerce Data Migrations:
Our data migration process ensured a seamless transition of data, preserving integrity and enabling a smooth user experience on the new platform.
BigCommerce SEO Audit & Transition:
Conducted a comprehensive SEO audit and implemented strategies to optimize search visibility, allowing ProAudio.com pages to rank organically higher on search engine result pages.
BigCommerce Design Services
Art Direction, UI, and UX Design:
MAKDigital embarked on a transformative journey with ProAudio.com, focusing on Art Direction, UI Design, and UX Design. The redesign of the BigCommerce website theme aimed to enhance the overall customer experience journey, injecting style and branding into Home, Category, and Product pages. This not only provided a professional appearance but also ensured a consistent and aesthetically pleasing site ready to compete with industry giants.
Website Redesign:
MAKDigital orchestrated a transformative Website Redesign for ProAudio.com, infusing a harmonious blend of Art Direction, UI Design, and UX Design. The objective was to elevate the digital presence and customer experience by injecting style and branding into every corner of the website. Focused on key sections like Home, Category, and Product pages, the redesign not only provided a professional appearance but also established a cohesive and engaging user journey.
Custom Templates and Webpages:
Crafting custom templates and webpages for Home, Category, Product, My Account, Contact Us, and About Us, MAKDigital ensured a seamless and visually appealing representation across the entire site. Each element was thoughtfully designed to strike a balance between aesthetics and functionality, creating a consistent and delightful user experience.
Complex Logic Implementation:
The introduction of complex logic on product pages, a custom Brands page for easy brand searches, and a custom mobile-navigation system showcased our commitment to enhancing functionality and user interaction. These design elements were strategically integrated to elevate the overall website experience.
BigCommerce SEO Services
Keyword Research:
Conducted comprehensive keyword research to identify relevant terms and phrases in the audio engineering and music industry. This strategic approach ensures that ProAudio.com's website is optimized for the right search queries, increasing its discoverability among potential customers. The positive impact is reflected in improved search engine rankings, attracting targeted organic traffic and enhancing overall online visibility.
On-page Optimizations:
Implemented on-page optimizations to enhance the website's relevance and accessibility. This involved optimizing meta tags, headers, and content structure. By aligning the site's content with industry-specific keywords, we aimed to improve search engine rankings and provide a better user experience. The positive impact includes increased organic search visibility, higher click-through rates, and improved user satisfaction.
Embark on a resonant digital journey with ProAudio.com – your destination for professional audio, video, lighting, and broadcast equipment. Explore the possibilities today!
Contact MAKDigital
Website: www.MAKDigitalDesign.com
Email: Email Us
Phone: 1-888-553-8776